Adwords Editor is Broken
Adwords Editor. Changes can still be posted but getting any recent changes results in an error. I love the AE, I hope Google fixes it. Please?! ]]>
Adwords Editor. Changes can still be posted but getting any recent changes results in an error. I love the AE, I hope Google fixes it. Please?! ]]>
BusinessWeek.com has a nice follow up to the forgotten click-fraud case that pitted Google versus a click-fraud extortionist. To make a long story short, back in 2004, a guy named Michael Anthony Bradley rolled up to Google, showcased his click-fraud program dubbed “Google Clique.” Showing off his program that could generate millions of false clicks…
On Monday Andy Beal had a good piece about his talks with a Googler on the topic of click fraud and how they say the actual click fraud that an advertiser sees is %1 or lower. Now in theory this is great but is it really an accurate statement? I don’t think so and here…
With the ever growing competition it is more important than ever to make sure your accounts are lean mean ROI machines. I’ve seen a lot of accounts that make very common mistakes that you just can’t get away with anymore. Content Network management – I know I’ve beat the dead horse about my dislike for…
You may see something different in your Google search results today. There is no more blue background on the top results, Google has officially made the change to yellow according to the Adwords Blog. Over the past few years, the sponsored links above the search results have been displayed in a box with a blue…
We want to update you on two changes coming your way: 1. Short descriptions will be required when you create or modify an ad, beginning in May 2007. Long descriptions will be optional. Currently, you have two options for your ad descriptions: long (up to 190 characters) and short (70 characters or fewer). 2. Yahoo!…
I was reading SearchEngineJournal’s recommendation about not putting all of your budget into Google and I want to agree, BUT with one stipulation; Adjust your time not your budget. I’m making the assumption that if you are managing your own campaign or campaigns for others, you did not just split up the budgets 1/3, 1/3…